Group Coaching
Coaching for small groups whose members share similar challenges, where each participant learns from their own experience and from peers, guided by a certified coach.
Also searched as: group coaching, peer coaching groups, leadership group coaching, coaching circles, group coaching Riyadh, peer coaching Saudi Arabia
Certified coachGroup coaching combines the benefit of individual coaching with peer learning, and makes coaching accessible to more people at a lower cost.
The group works on a shared theme, each participant sets a personal goal and follows it between sessions with the AI coach and the platform's tools.
We deliver Group Coaching for government, semi-government, private and non-profit organisations in Riyadh, Jeddah, Makkah, Madinah, Dammam, Khobar and across Saudi Arabia and the GCC, in person or online, in Arabic and English.
Six focus areas chosen around the participant and the organisation
Shared challenges
Topics participants face in their roles.
Peer learning
Exchanging experience and solutions.
Individual goals
Each participant has a goal and plan.
Group accountability
Commitment in front of the group.
Networks
Professional relationships beyond the programme.
Digital follow-up
Keeping application going between sessions.
Who benefits
Manager cohorts
Managers at the same level from different units.
Development programmes
Adding application to training.
Women leaders
Groups for sharing experience.
Entrepreneurs
Founder groups in incubation programmes.
From diagnosis to measured impact
Diagnosis
A baseline assessment and interview to set the starting point and priorities.
Agreeing goals
The participant, coach and organisation agree goals and success indicators.
Sessions
Regular sessions with a certified coach, in person or online.
Between sessions
The AI coach and the simulation lab to apply what was discussed.
Mid-point review
Reviewing progress and adjusting goals when needed.
Measuring impact
A post-programme assessment and an impact report for the organisation.
Participants rehearse critical situations before they happen
Between sessions, participants hold realistic conversations with characters from their own workplace. Each character reacts to their approach, and every attempt ends with a scored review they discuss with the coach.
Improvement curve: Sharing a personal challenge with the group

Every step documented from the first session
The coach follows goals, steps and commitments in one portal, and the organisation receives general progress reports without seeing session content.


Four levels for measuring programme return
Reaction
Sessions, participation and session ratings.
Learning
Simulation scores and their improvement across attempts.
Behaviour
Coach-approved evidence, manager confirmation and 360 before and after.
Results
Before-and-after work indicators linked to programme goals.
Frequently asked questions about Group Coaching
How is group coaching different from team coaching?+
In team coaching one team works on shared goals. In group coaching, individuals from different teams work on their own goals in one group.
What group size works?+
Small enough for everyone to speak and be followed up; the size is set when designing the programme.
How is confidentiality kept?+
Participants agree confidentiality rules in the first session, and each person's conversations with the AI coach stay private.
Can it include individual sessions?+
Yes, for some or all participants.
How much does Group Coaching cost?+
The cost depends on the number of participants, the scope and the tools used. We send a detailed quotation after understanding your needs — request a demo and you will receive it within two working days.
Do you offer Group Coaching outside Riyadh?+
Yes. We serve organisations in Riyadh, Jeddah, Makkah, Madinah, Dammam, Khobar and across Saudi Arabia and the GCC, in person or online.
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Start your Group Coaching programme
Our team will contact you within two working days, with a trial account.