AI Coach and Voice Coaching
An AI coach that speaks Arabic by voice and text with an animated avatar, available any time on any device, working as an extension of the human coach rather than a replacement.
Also searched as: AI coaching, AI coach, virtual coach, digital coaching platform, Arabic AI coach, voice AI coach, online coaching Saudi Arabia, coaching app Arabic
Certified coachA human coach cannot be available to every participant whenever they need to think through a situation or prepare for a meeting.
The AI coach fills that gap: it follows a professional coaching method, asks more than it tells, remembers the participant's goals and context, and draws on the organisation's references with citations.
We deliver AI Coach and Voice Coaching for government, semi-government, private and non-profit organisations in Riyadh, Jeddah, Makkah, Madinah, Dammam, Khobar and across Saudi Arabia and the GCC, in person or online, in Arabic and English.
Six focus areas chosen around the participant and the organisation
Daily coaching
Short sessions whenever needed.
Preparing for situations
Getting ready for a meeting or important conversation.
Following commitments
Reminders and review of completed steps.
Practice
Suggesting the right simulation for each goal.
Voice and text
Voice conversation in Arabic and English, or text.
Clear boundaries
Always identifies itself and refers to a human coach when needed.
Who benefits
Large cohorts
Coaching for many people at an affordable cost.
Between coach sessions
Keeping application going between sessions.
Field supervisors
Mobile access any time.
Training programmes
Turning learning into application.
From diagnosis to measured impact
Diagnosis
A baseline assessment and interview to set the starting point and priorities.
Agreeing goals
The participant, coach and organisation agree goals and success indicators.
Sessions
Regular sessions with a certified coach, in person or online.
Between sessions
The AI coach and the simulation lab to apply what was discussed.
Mid-point review
Reviewing progress and adjusting goals when needed.
Measuring impact
A post-programme assessment and an impact report for the organisation.
Participants rehearse critical situations before they happen
Between sessions, participants hold realistic conversations with characters from their own workplace. Each character reacts to their approach, and every attempt ends with a scored review they discuss with the coach.
Improvement curve: Preparing for a difficult meeting tomorrow

Every step documented from the first session
The coach follows goals, steps and commitments in one portal, and the organisation receives general progress reports without seeing session content.


Four levels for measuring programme return
Reaction
Sessions, participation and session ratings.
Learning
Simulation scores and their improvement across attempts.
Behaviour
Coach-approved evidence, manager confirmation and 360 before and after.
Results
Before-and-after work indicators linked to programme goals.
Frequently asked questions about AI Coach and Voice Coaching
Does the AI coach replace the human coach?+
No. It extends the human coach between sessions and can run alone in large programmes, referring participants to a human coach when needed.
Does it support Arabic voice?+
Yes. Voice and text in Arabic and English, with an animated avatar or text only.
Who can see my conversations?+
Conversations are private to the participant. The programme manager only sees general progress indicators.
Can it be tailored to our organisation?+
Yes. It uses the organisation's references, policies and terminology, and its coaching method and boundaries can be configured.
How much does AI Coach and Voice Coaching cost?+
The cost depends on the number of participants, the scope and the tools used. We send a detailed quotation after understanding your needs — request a demo and you will receive it within two working days.
Do you offer AI Coach and Voice Coaching outside Riyadh?+
Yes. We serve organisations in Riyadh, Jeddah, Makkah, Madinah, Dammam, Khobar and across Saudi Arabia and the GCC, in person or online.
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Start your AI Coach and Voice Coaching programme
Our team will contact you within two working days, with a trial account.